Online Ad Spend Predicted To Reach $20 Billion 14/06/2006 -Online's share of U.S. measured media spending is poised to grow to 12 percent in 2006--up from just 10 percent a year ago, projects Madison Avenue's leading source for ad tracking data.
TNS Media Intelligence, which Tuesday released a mid-year update of its annual advertising outlook, revised spending estimates for most media downward, but nudged the Internet's ad outlook up considerably from earlier in the year...