Search users 'stop at page three' 12/04/2006 -Most people using a search engine expect to find what they are looking for on the first page of results, says a US study.
At most, people will go through three pages of results before giving up, found the survey by Jupiter Research and marketing firm iProspect. It also found that a third of users linked companies in the first page of results with top brands. The study surveyed 2,369 people from a US online consumer panel...
