Online Media Ready for Some Futbol 08/06/2006 -With the 2006 World Cup kick-off only one day away, online media players and their sponsors have unveiled their bids to attract U.S. soccer fans.
Online and mobile media are especially important for the World Cup, because most matches will take place during business hours, when most fans will be at work. One of the most prominent online players is Yahoo, which is an official sponsor of the World Cup and also host of the Federation Internationale de Football Association (FIFA)'s official Web site...